Market & Competitor Research

Market research with search and social data

Compare how products and brands appear in Google Search, and follow public Twitter accounts for announcements and activity.

  • Competitor research
  • Product announcements
  • Regional comparisons

Use cases

Discover competitors and follow their launches.

Combine what appears in search with what brands publish on their public accounts.

Discover competitors

Search product and category terms to find brands, directories, and review sites in a market.

Follow announcements

Study public Twitter posts and engagement to follow product launches and company updates.

Compare local markets

Run the same search in different regions to see which brands and sources appear in each.

How to build it

Turn a research question into a dataset.

01

Define the scope

Choose the queries, markets, and public accounts you want to study.

02

Collect observations

Collect search results and account posts with dates and source links for reference.

03

Analyze the findings

Bring the data into your research tools to compare brands, markets, and changes over time.

Data sources

Choose your data source.

SERP API

Get Google Search results by location and language, with rankings, titles, links, and snippets in structured JSON.

Google SearchLocalized results

FAQ

Market & Competitor Research questions.

Can I compare the same query across countries and languages?

Yes. Compare search results across countries, cities, and languages to see which brands and sources appear in each market.

Can I use the results in my existing analysis tools?

Yes. Store the JSON directly or transform it into the format your notebook, warehouse, or reporting tool expects.

Can I follow competitor announcements?

Yes. Collect posts from the public company accounts you select to study product launches, announcements, and audience engagement.

Get started

Start with a brand or market.

Test a search or public timeline in its Playground, then connect the results to your research tools.